“A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.”
– Antoine de Saint-Exupér
⚡️Pop Quiz: What’s Scandinavian Minimalism?
In today’s issue:
- How to Design and Market Beauty Products
- Become a Graphic Design Teacher and Make an Impact
- Exploring Niches: Sports Graphic Design
Let’s dive in, shall we?
DESIGN & BEAUTY
How to Design and Market Beauty Products
Harness the power of design to create stunning packaging for cosmetics and skincare brands.
👉Find the Brand’s Personality & Voice – Before you jump into creating a brand identity, do some research to find the target audience and define the personality and voice of the company.
- Define your ideal customer base
- Define a brand personality
- Create a vision board
👉Let the Trends Inspire You – Some of the hottest design trends in the cosmetic industry include: Attention-grabbing patterns, custom fonts, line drawings, modern minimalism and many more!
👉Pay Attention to the Details – Everything from the brand colors to the packaging material needs to correspond to the identity – it’s all in the details!
💃Here’s an in-depth look at UX in the Beauty Industry.
Go deeper:
- How a Graphic Designer Can Revolutionize a Cosmetics Brand – Penji
- How to Design Cosmetics Packaging: The Ultimate Guide – 99 Designs
- 5 Mistakes to Avoid When Designing Cosmetic Labels – Sttark
TEACH DESIGN
Become a Graphic Design Teacher and Make an Impact 👩🏫
Inspire the next generation of graphic designers by becoming a graphic design instructor.
- Study Design – Get the necessary qualifications by enrolling in a bachelor’s degree in graphic or communication design. If you want to teach at the collegiate level, you’ll also need a Master’s degree.
- Gain Practical Experience – Some hands-on experience in the industry can help you impart valuable skills and knowledge to your students.
- Create an Online Course – Apart from teaching in institutes and colleges, you also have the option of creating high-quality courses online. Websites such as Skillshare and Domestika are great options for creative instructors.
Go deeper:
- How to Become a Graphic Design Teacher – Indeed
- Graphic Design Curriculum – The Professional Association for Design
- Design Teaching Resources – AIGA
- 50 Reference Books on Graphic Design – Color Experts
Exploring Niches: Sports Graphic Design
🏆Mastering Sports Graphic Design
- What is a Sports Graphic Designer and How to Become One – Zip Recruiter
- 9 Tips for Designing a Sports Club Logo – Pitchero
🏈Inspo for your Next Sports Design Project
- How Sports Graphics Inspire Fans – CRA Custom
- Five Sports Logo Designers to Follow on Instagram – Print Magazine
⚡️The Answer: Scandinavian minimalism is all about purity, simplicity, and ‘form follows function.’
Featuring sans serif type, monotone palettes and a clean look, this type of minimalist design originates from Scandinavian countries. Today, it’s a popular trend in popular cosmetics and skincare brands around the world.
Learn more: